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Business Model Generation is a guide for innovators, game-changers, and challengers who want to question antiquated business models and create the businesses of the future. Business Model Generation is necessary if your company needs to adjust to harsh new realities but you don’t yet have a plan that will put you ahead of your rivals. The book has a stunning, highly visual, 4-color design that takes significant strategic ideas and techniques and makes them simple to adopt in your organization. It was co-created by 470 “Business Model Canvas” practitioners from 45 countries.

 It helps you reinterpret the most prevalent Business Model patterns for your particular situation by explaining them using ideas from top business thinkers. You will discover how to methodically comprehend, create, and put into practice a business model that will change the game—or examine and update an existing one. Along the route, you’ll gain a deeper understanding of your clients, partners, partners, revenue streams, costs, and core value offer.

Leading consultancies and businesses around the world, such as 3M, Ericsson, Capgemini, Deloitte, and others, employ business model generation to showcase real innovation strategies. It is intended for action-takers, executives, consultants, business owners, and leaders of all organizations who are prepared to give up antiquated ideas and adopt new models of value generation. You are a member of “the business model generation” if you are willing to alter the status quo.

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